Public Relations Account Executive
Company Description:
Thomas/Boyd Communications, based in Moorestown, NJ, is a leading public relations firm that specializes in developing and implementing strategic, exciting and effective communications plans for business, government and nonprofit clients. Our core services include strategic planning, public and media relations, crisis communications, public affairs, social media campaign development and management, feature and news writing and corporate and event planning. Through our network of partners, we create websites, develop full digital campaigns, offer comprehensive brand and market analysis, provide graphic design services, create and refresh branding and implement targeted advertising campaigns. The company’s long-standing reputation for excellence, market-place presence and stellar client base, comprised of nearly all referral work, position Thomas/Boyd as one of the region’s premier agencies.
Job Description:
We seek to hire an account executive with strong written and verbal communication skills. This position works cooperatively with senior directors and company owners, on varying accounts but does have direct client interaction. The applicant should be highly motivated, enjoy a fast-paced work environment that is deadline driven, be a strategic thinker and be willing to do whatever it takes to move client goals and objectives forward. Realizing that many good and creative ideas come from interaction and meeting with others, the position is currently considered as hybrid – a combination of in-person and virtual participation, in keeping with state and federal safety guidelines. We request two office days per week.
Responsibilities Include:
- Act as a point of contact for clients
- Manage a variety of projects – create timelines and budgets, coordinate tasks, maintain status reports, and manage expectations of deliverables
- Write news releases, media advisories, feature stories, client testimonials, blog posts, web copy, social media posts, etc.
- Media relations – develop and maintain relationships with members of the media, pitch and disseminate material to appropriate targets to ensure favorable coverage
- Coordinate and implement media interviews, special events and press conferences as needed
- Monitor key client industry trends to identify and create story ideas that generate media coverage
- Manage the creation of ads, brochures, annual reports, and other projects
- Create and post content for websites, social media channels and e-newsletters
- Assist senior staff members on various projects, including new business proposals
- Supervise and collaborate with junior staff members and interns, as needed
Qualifications and Required Skills:
- Bachelor’s degree in public relations, journalism, communications or related field
- Minimum of three years relevant work experience – agency experience a plus
- Strong writing, verbal and interpersonal communication skills
- Success in building and maintaining relationships with colleagues, clients and media
- Strong project management experience, handling a multitude of moving parts and deadlines
- Ability to work in fast-paced, deadline driven environment
- Interest and experience in working with the media
- Interest and experience in designing and executing social media strategies
- Demonstrates excellent judgment and ability to solve problems on his/her own with limited guidance
- Strong proofreading and editing skills
- Proficiency in the use of content management systems, social media platforms and
e-newsletter creation
Benefits:
- We offer a comprehensive benefits package including PTO, healthcare and 401K.
- To apply, please submit your resume, cover letter and two writing samples to employment@thomasboyd.com
Public Relations Account Coordinator
Job Description:
We seek to hire an account coordinator, an entry-level position that provides staff support including writing for various platforms, social media content development and maintenance, media list development and research, and writing content. The account coordinator should be highly motivated, detail oriented, comfortable in a fast-paced work environment that is varied and deadline driven. Realizing that many good and creative ideas come from interaction and meeting with others, the position is currently considered as hybrid – a combination of in-person and virtual participation, in keeping with state and federal safety guidelines. We request two office days per week.
Responsibilities Include:
- Create social media content, including graphics, and assist with posting and maintenance
- Create media coverage reports for clients
- Create media lists
- Post content for e-newsletters
- Assist with social and media monitoring
- Write content such as news releases and media advisories
- Help coordinate virtual or in-person special events
- Assist with media relations and research
Qualifications and Required Skills:
- Bachelor’s degree in public relations, journalism, communications or related field
- Internship experience in communications field
- Strong writing, verbal and interpersonal communication skills
- Ability to work in fast-paced, deadline driven environment
- Experience in designing and executing social media strategies
- Strong proofreading and editing skills
- Proficiency in the use of content management systems, social media platforms and
e-newsletter creation
Benefits:
- We offer a comprehensive benefits package including PTO, healthcare and 401K.
- To apply, please submit your resume, cover letter and two writing samples to employment@thomasboyd.com
Interested in an Internship?
Interns are considered a valuable part of our team. As an intern at Thomas/Boyd, you will have the opportunity to work one-on-one with members of our award-winning staff and gain practical PR experience to help prepare you for a career in the industry.
Interested in applying? Send a cover letter and your resume to internship@thomasboyd.com. The most qualified applicants will be called to schedule an interview.
Qualifications and Responsibilities of a Thomas/Boyd Intern:
- College student majoring in Communications, Public Relations, Journalism or a related field
- Able to travel to our office in Moorestown, NJ
- Available to work up to 15 hours a week
Responsibilities Include:
- Compiling specialized media lists/reports (media database software training will be provided)
- Assisting with writing news releases, calendar listings, media alerts, etc.
- Conducting Internet research for clients
- Participating in strategic brainstorming sessions and internal meetings for clients
- Assisting with Facebook, twitter and social media
Applicants are Expected to be Proficient In:
- Microsoft Word
- E-mail applications
- Microsoft Excel
- Microsoft Powerpoint
- Social Media Platforms
Benefits of a Thomas/Boyd Internship:
- Travel stipend or college credits
- Direct involvement with client work
- Hands-on experience to develop skills
