Ørsted, the global leader in offshore wind, retained TBC in 2016 to guide and implement its New Jersey-focused communications, media relations and stakeholder relations initiatives as the company looked to expand its presence in the Garden State. TBC played an integral role in efforts designed to introduce the company’s plans to build offshore wind farms off the southern New Jersey coast and supported all activities surrounding Ørsted’s successful bids to develop Ocean Wind 1, New Jersey’s first offshore wind farm, and Ocean Wind 2.

Our team handled all public relations, stakeholder relations and crisis communications work and was deeply involved with all aspects of the Ørsted project development team. We led work to develop meaningful messages, worked with local and national media outlets, designed and executed special and media events, prepared supporting event materials and provided insights into the New Jersey marketplace as Ørsted worked to fulfill its business goals and objectives.